Your Cart is Empty
FREE U.S SHIPPING OVER $49 | SIGN UP
This September the surf contest tour takes a wide turn inland. The championship tour, which usually takes place at Trestles in San Clemente, was bumped from the roster, and moved to the artificial waves of Lemoore, California.
"A World Tour contest at the Ranch will be both tangible and symbolic: it would effectively put the artificial wave on par with legendary breaks and tour mainstays like North Shore Oahu’s Pipeline, South Africa’s Jeffrey’s Bay, and Australia’s Bells Beach." Aaron Colton
The future is now, as surfing transitions into a official spectator sport, unfolding one wave at at time. It's dubbed the world's longest open-barrel artificial wave, and offers a variety of wave shapes and sizes -- all of them picture perfect and identical.
Some say the essence of "soul surfing" is gone, as technology mimics and mocks mother nature. Others like Kelly Slater himself say "That's where we've made all of our dreams and ideas, and our imaginations have grown from being in the ocean and learning from there. This will never replace that, this could just supplement it."
There's one thing for certain Lemoore, California, is not a beach town, and 70 ton Hydro-Foil wave making machinery is a far cry from the calming seashore.
Technology you’re pretty cool. Check out this drones eye view of #surfranch in Lemoore California. a A small agricultural town, 100 miles to the closest beach. . It was here last weekend the first EVER man-made wave surf contest #wslfounderscup went off. A place where perfect 40 second waves & 15 second barrels are the norm, and crowds of 5000+ spend💰to watch & froth. . Love it or Hate? this is the #newnormal Epic video by the talented @mattkurvin . #kellyslaterwavecompany #surfphotos #surfculture #weekendrewind
